I wish to demonstrate what sort of strength of podcasting can assist you make a relationship using your audience, and position you as an expert.
After i helped a copier company (coupled with an incredibly brief stint in sales) I learned that selling is about relationships. Find off their “Friends.” An additional way to understand this may be the law of reciprocity. Regulations of Reciprocity is (about) that folks is going to do nice things for people who have done nice things on their behalf.
So how do you build that relationship with folks? How will you reach a worldwide audience? You start a podcast. Many podcasters are reaping some great benefits of podcasting. Read about a few examples.
Michael Butler in the Stone Geek Show is an excellent story. Michael was the initial music podcast. Michael had the oppertunity to visit play bass guitar for just one of his favorite musicians (who was simply famous australia wide). The issue? The gig was at England and Michael is Bay area. Michael has been podcasting since 2004, and when he announced the ability his fans pulled together and began a fund for Michael’s airline tickets. Final result? Michael flew to England, played the gig, stayed with listeners of the show along a good time.
George Hrab includes a podcast about skepticism referred to as the Geologic Podcast. George is often a musician, and one very creative fellow. George continues to be podcasting since 2007. In just a few years, George is now viewed as a expert inside the skeptic community. He has been asked to speak and play his music in both the united states and abroad at some of the biggest national skeptic conventions. For George’s latest album he decided to release the whole album as you file, and provide it away for free to his listeners. Should they liked it, they could go pick the album at CDbaby.com or iTunes. The end result? George has become topping the charts at CDBaby since its release. His fans are purchasing the album they simply received totally free. This move has also boosted the sales of George’s six previous albums (that are not free).
Dave Gardner is a hockey fan and has always aspired to be described as a hockey announcer. He purchased a small portable recorder and started exploring games and doing adhere to play into the recorder, and releasing the audio since the “Rat Cast”. This helped promote his local team, as well as the following year the AIHL hockey league asked Dan to do a podcast concerning the entire league. Dan continues to be required to cover different games in several locations, and expanded his skills to include doing live web coverage with the games. If the league announced how the finals could be on ESPN, they needed a colour commentator Dan was their “go to guy” to climb in to the ESPN booth and call the overall game live.
Chris Christensen hosts the Amateur Traveler Podcast where he started off doing a podcast showcasing places he traveled. His show grew in popularity and places started calling Chris in the future visit (free of charge) and report. Chris takes fabulous photos in the locations and ensures they are available for sale on his site. While he comes with to fund travel he is able to now write them back like a business expense for his podcast.
It’s not necessary to spend lots of money to begin a podcast. When the initial expense of a microphone as well as other hardware is completed (which is typically $80-$300), the ongoing price is about $20 30 days. How many other medium allows you to reach a global audience for seven cents per day?
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