If you are a novice to retail people counting and another with the first questions you will be wondering is which technology can i be utilizing?
There are three main types of technologies; beams, thermal and video. Each have their unique benefits and weaknesses with regards to the environment they’re being set up in.
Beam Counters – Will often be battery operated and so suited to short term use. They may be very easy to install and take off, but also at risk of get damaged and field of view blocked. They may be unable to count people walking via an entrance side-by-side and so will undercount.
Thermal Cameras – Infra-red devices just like the IRISYS cameras would be the most widely used store analytics in the world. The unit are IP enabled and most one unit could be linked together for wide entrances. Accuracy levels have become good.
Video Cameras – Be single or dual vision IP enabled devices. The one view cameras are often less accurate. Overall it products are more expense than thermal cameras. The dual-view cameras are as accurate because the thermal devices in many cases.
At StoreTech our software solution is hardware independent, this means if you already own people counting hardware its potential we could integrate and import visitors data into our solution.
With over Many years experience in the people counting industry, StoreTech are content to share the pros and cons of each and every kind of technology and help you to select the most suitable choice.
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