Which people counting technologies are best for you?

If you are a novice to retail people counting the other of the first questions you may be thinking about is which technology should I use?


There are three main forms of technologies; beams, thermal and video. Each have their unique benefits and weaknesses based on the environment these are being placed in.

Beam Counters – In many cases are battery operated and for that reason fitted to short-term use. They’re simple to install and take, but in addition susceptible to get damaged and field of view blocked. They’re not able to count people walking through an entrance side-by-side and for that reason will undercount.

Thermal Cameras – Infra-red devices such as the IRISYS cameras would be the most widely used store analytics on the globe. They are IP enabled and more than one unit may be linked together for wide entrances. Accuracy levels are very good.

Video Cameras – Be single or dual vision IP enabled devices. The one view cameras are usually less accurate. Overall the video tools are more expense than thermal cameras. The dual-view cameras are as accurate as the thermal devices in most cases.

At StoreTech our software option would be hardware independent, which suggests in the event you already own people counting hardware its future we can easily integrate and import the customers data into our solution.

With over Many years experience with individuals counting industry, StoreTech are content to share the advantages and disadvantages of each one kind of technology and use you to select the best choice.
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