Our 3 Secrets to Attract and Keep Our Passive Apartment Investors

Being a real estate property syndicator, I figured the biggest thing that would make accredited investors need to passively invest and partner with the firm was the return. However i soon remarked that wasn’t the largest concern.

My experience has given me the chance to better understand passive investors. As well as in today’s blog, I’ll be talking about the major causes I’ve seen to be why investors invest passively within our apartment syndication.

1. Knowing their money is safe hands
2. Like a portion of an activity that’s trouble-free
3. Consistent updates on important information in regards to the deal

Knowing their cash is at safe hands…
As with all other investments, there won’t be any profit or capital preservation guarantees in the real estate investment business. Therefore, passive investors wish to know that we are taking all preventive steps to attenuate risks. We achieve this in-part by sticking to the following three basic principles of apartment investing. (i) We secure long-term debt (ii) We don’t buy for appreciation simply for cashflow (iii) We make certain there’s adequate cash reserves. Overall, investors need to know that the financial resources are safe. His or her syndicator, we imply to them this when you’re excellent communicators, minimizing associated investment risks, having the necessary industry experience and creating a good meaningful relationship.

As a section of an activity that is trouble-free…
Every passive investor uses a trouble-free process. They want to turn into a passive investor given that they planned to placed their take advantage a profit-yielding investment and never have to bother themselves about daily operations. Most savvy passive investors are busy with money-making business ventures, so they haven’t much time and energy to spare.

After undertaking initial homework on the deal before investing, investors want an investment that won’t provide them with sleeplessness. It can be on that basis the only work we want our investors to complete is check their monthly email for the deal and receive their cashflow and profits.

Consistent updates on important info about the deal…
What our investors want ‘s what we stock, a clear, clear language, to-the-point, no fluff investment update with real numbers, solutions (if there’s a worry) and live property info & data. To make sure our investor obtain the finest communication on a monthly basis our deal updates include but aren’t limited by:

Any community engagement events
Any issues and our proposed solutions
Actual rents versus projected rents
Rehab and expense updates with pictures of the progress made
Distribution details
Actual rental premium versus expected rental premium
Relevant market and/or submarket updates
Then, every four months, you can expect investors together with the current rent roll and also the profit and loss statement in order to look at the operations of the property and punctiliously investigate details should they want to. Our passive investors get distributions every month (not quarterly or yearly) so they not simply receive updates but also receive payment.

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