Globally, the use of mobiles, smartphones, iPads and tablets for surfing the net is growing within an alarming rate due to its convenience, cost-efficiency, comfort and ease. Using mobile phones is closing digital divide involving the rich and poor; and the urban and rural dwellers. All businesses are duty-bound to produce websites that are mobile-friendly as a way to reach these mobile users. A way of this is always to create designs that are responsive to different devices and screen sizes.
What then is responsive website design?
Responsive WEB DESIGN ATHENS is often a technique utilized in website design to allow for webpages answer the display size, orientation and platform of the device a person is viewing with.
Responsive design would be the simple the crucial element that has changed the browsing behavior of browsers in recent years. Such websites are designed for changing from device to device. For example, in case a user switches from your mobile phone to some tablet device, the site automatically adapts and dynamically fits how big is the screen.
Without delving much to the technicalities associated with designing such websites, listed here are the organization advantages of responsive design.
User-friendly: Responsive websites are highly liquid and fluid which make contents change across all screen resolutions and devices. It has foreground images that scale with the layout to show and conceal elements of images online. This fluidity can make it user-friendly, accessible and delightful in comparison to conventional websites. Users can surf your site no matter the environment they end up, hence enhancing the reach of the business website.
Consolidate business marketing efforts: Google has recommended responsive design as best practice so companies that would not have options missing out. To be the hottest global internet search engine, Google explained that responsive websites are easy to crawl and perform favourably searching results.
In accordance with Moz, a well-respected search company of their 2015 Search engine results positioning Factors, 150 marketing professionals focusing on SEO were surveyed and the results was that responsive or mobile-optimized websites have better ranking success than unresponsive websites. The responsive or mobile factor was on only second to content uniqueness in the Ranking Factors report.
With all this knowledge, we could safely say for certain that using a responsive website may help augment marketing efforts of organizations to achieve their business objectives.
Cost-effective: Using desktop or laptops is normally costlier and/or inconvenient than using mobile phones. Mobile phones offer simple and fast entry to info on the move. Responsive websites are thus cost effective for users who spend hardly any period in an office space.
For businesses, the responsive website design reduces design and development costs they do not must develop different websites for various devices. Additionally, businesses preserves cash maintenance costs as they will be concentrating on only 1 website.
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