1. SOCIAL CONTENT WILL GAIN PROMINENCE
A lot more social media marketing content indexed online and also other popular search engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to further improve and support SEO Links to social media marketing networks plays a role in how search engines like google understand your website is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video like a powerful tool drive an automobile their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the buzz, and rehearse videos to capture new audiences.
80% of video. Results that show up in SERPs are from YouTube
Videos get 50X better organic page ranks on the internet in comparison with against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison with plain, static text content
3. MOBILE OPTIMIZATION Can become CRUCIAL
Today people use a selection of devices to access content. Tablets, smartphones, laptops, phones and also watches are getting to be standard tools to browse web. Engines like google know this and they also reward websites that look good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have looked for local info.
Mobile search is up 43% every year.
Over 1.2 billion people access the web from their cellular devices.
Four out of five consumers use smartphones to look.
4. VOICE SEARCH FUNCTION Absolutely essential
Voice search is easily learning to be a huge part of mobile usage and possesses elevated this of typing keywords to perform a search query. But this shift means your articles have to be developed with voice search at heart.
60% teens use voice search as you’re watching TV
40% adults use voice search for directions.
5. CONTENT AGGREGATION Is certain to get BIGGER & BETTER
Inside your everyone is seeking content sources offering all of the relevant information they need in a place. Engines like google have observed this trend and for that reason content aggregators have become very popular within the SERPS.
6. The trend OF Mobile phone applications WILL GROW
As discussed above, utilization of mobile for web search is on all-time rise and apps only make the task easier. Just few more a number of mobile phone applications will definitely overpower desktop and mobile websites.
Mobile phone applications be the cause of 52% of all time spent on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of men and women prefer native mobile phone applications to websites. (SearchEngineJournal)
7. Local SEO To get A lot more IMPORTANT
Local internet search goes stronger in the past. In 2016 you have to let Google know where you are located as well as what you’re offering.
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