1. SOCIAL CONTENT WILL GAIN PROMINENCE
A lot more social media marketing content indexed on the search engines and other popular search engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to enhance and support SEO Links to social media marketing networks leads to how search engines like google understand your internet site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video like a powerful tool to operate a vehicle their digital and top 10 seo efforts. In 2016 expect more businesses to embrace the popularity, and use videos to capture new audiences.
80% of video. Results that demonstrate in SERPs originate from YouTube
Videos get 50X better organic page ranks online in comparison to against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison to plain, static text content
3. MOBILE OPTIMIZATION WILL BECOME CRUCIAL
Today people make use of a variety of devices gain access to content. Tablets, smartphones, laptops, phones and also watches have become standard tools to browse web. Search engines know this and so they reward websites that are good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have looked for local info.
Mobile search is up 43% every year.
Over 1.2 billion people get the web using their mobile phones.
4 out of 5 consumers use smartphones to search.
4. VOICE SEARCH FUNCTION A necessity
Voice search is quickly transforming into a huge a part of mobile usage and contains elevated the pain sensation of typing keywords to perform looking query. But this shift means your content must be developed with voice search at heart.
60% teens use voice search as you’re watching TV
40% adults use voice look for directions.
5. CONTENT AGGREGATION Can get BIGGER & BETTER
Inside your people are searching for content sources that provide all of the relevant information they want within a place. Search engines have seen this trend and consequently content aggregators are becoming popular within the SERPS.
6. THE CRAZE OF Mobile phone applications WILL GROW
As discussed above, using mobile for web search is on all-time rise and apps just be the project easier. Just number of years and mobile apps will definitely overpower desktop and mobile websites.
Mobile phone applications take into account 52% ever spent on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of people prefer native mobile apps to websites. (SearchEngineJournal)
7. Local SEO Being EVEN MORE IMPORTANT
Local search will go stronger through the years. In 2016 you have to let Google know what your location is located and what you might be offering.
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