1. SOCIAL CONTENT WILL GAIN PROMINENCE
More and more social media content indexed on the internet and also other popular engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to enhance and support SEO Links to social media networks leads to how engines like google understand your internet site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video as a powerful tool drive an automobile their digital and top 10 seo efforts. In 2016 expect more businesses to embrace the excitement, and use videos to capture new audiences.
80% of video. Results that relate in SERPs originate from YouTube
Videos get 50X better organic page ranks in Google in comparison to against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison to plain, static text content
3. MOBILE OPTIMIZATION Can become CRUCIAL
Today people use a array of devices to gain access to content. Tablets, smartphones, laptops, phones and in many cases watches are getting to be standard tools to browse web. Engines like google know this and they also reward websites that seem to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have looked for local info.
Mobile search is up 43% year on year.
Over 1.2 billion people connect to the web using their cellular devices.
Four out of five consumers use smartphones to shop.
4. VOICE SEARCH FUNCTION A MUST
Voice search is easily being a huge a part of mobile usage and possesses elevated the pain of typing keywords to perform a search query. However, this shift means your site content need to be developed with voice search planned.
60% teens use voice search before the TV
40% adults use voice search for directions.
5. CONTENT AGGREGATION Is certain to get BIGGER & BETTER
As part of your folks are searching for content sources that provide all the relevant information they require in a place. Engines like google have observed this trend and as a result content aggregators are getting to be extremely popular within the SERPS.
6. The fad OF Mobile phone applications WILL GROW
As discussed above, utilization of mobile for web search is on all-time rise and apps only make the task easier. Just number of a number of mobile apps will definitely overpower desktop and mobile websites.
Mobile apps account for 52% of all time spent on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of people prefer native mobile apps to websites. (SearchEngineJournal)
7. Local SEO TO BECOME EVEN MORE IMPORTANT
Local internet search is going stronger in the past. In 2016 you need to let Google know where you stand located and just what you happen to be offering.
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