Rational Website Design Usability Approaches

Every professional website that’s successful has one thing in common: good web design. People land on a site for the first time and immediately pass judgment on something. We are visual and the first thing that happens is we get a feeling based on the site design. If you are in business on the net, then your site has to at least not turn people off or make them run away as soon as they land. We will help you to keep your visitors on your site much longer with the following design ideas.


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Good Graphics: There shouldn’t be any inconsistency in the graphics on your site: make sure that they are all the right sizes and definitions. This can help you raise the optimization of your website so that it performs well and stands out from the crowd. The fact of the matter is that if your webpage has the right graphics (make sure they’re consistent) it will load a lot faster. When your graphics are good your website is good and that helps it work perfectly no matter what browser is viewing it. Images that have been well sized reduce the workload of your web browser and makes the loading time better.

One of the old standards of linking, and still remains, is giving people the ability to back to your homepage.

You more than likely have seen enough examples of this so you have a pretty good handle about it. People sometimes like going back to the homepage after they read something, so it matters for the home link to be on all site pages. You can annoy your readers if your nav structure is sloppy – as amazing as that sounds it is true. You can place your logo in the top left area of the header and make that a clickable home page link.

Incorporate Different Domains: If you want to protect your brand and your presence, you should work to make sure that your website is easy to find so register different and alternative domain names with some different domain extensions. This is a step that just prevents others from using the available (similar) domain names for themselves. While it isn’t exactly a part of your site design this is an important step to make sure you don’t lose any valuable readers. You can simply re-direct all your domain names to your main domain name, which is often done by big companies to protect their brand and increase awareness of their site. For example, besides registering the .com extension, you can also register .net and .org extensions so that you own all the three popular extensions. This will help you protect yourself against search engine competition from those other domains. There’s nothing called a ‘perfect web design’ because designing is an ongoing process that doesn’t end. Overall, your site design needs to fit with your product/service and your market demographics.
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